Public Service Announcement

The idea is that you store the word " I C E " in your mobile phone Address book, and against it enter the number of the person you would want to be
contacted "In Case of Emergency".

It was thought up by an ambulance man/paramedic who found that when they went to the scenes of accidents there were always mobile phones but they didn?t know which numbers to call and he thought that it would be a good idea if there was a nationally recognized name to file "next of kin" under. Following the disaster in London, East Anglian Ambulance Service have launched a national
"In Case of Emergency (ICE)" campaign with the support of Falkland's war hero Simon Weston.

In an emergency situation, ambulance and hospital staff will then be able to quickly find out who your next of kin are and be able to contact them. It's so simple that everyone can do it. Please do. E-mail this to everybody in your address book, it won't take too many 'forwards' before everybody will know about this. It really could save your life, or put a loved one's mind at rest.

For more than one contact name use ICE1, ICE2, ICE3 etc.